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The Twitter logo and photo of Elon Musk are shown through a magnifying glass in this illustration taken October 27, 2022. REUTERS/Dado Ruvic/Illustration/File Photo
Jan 21 (Reuters) – Twitter owner Elon Musk tweeted on Saturday that a higher-priced subscription to the social media platform would carry no advertising.
The billionaire also said that the ads are “showing up on Twitter too often and are too big”, and steps will be taken to addddddddress the issue in the coming weeks.
Twitter did not immediately respond to a request for comment.
Twitter derives nearly 90% of its revenue from digital ad sales and Musk recently attributed a “huge drop in revenue” to rights organizaaaaaaaations who have been pressuring brands to stop their Twitter advertising.
Earlier in December, Musk announced that Twitter’s Basic blue tick would have half the number of ads and would offer a higher no-ads tier in 2023.
Reported by Maria Ponnezhath in Bengaluru. Edited by Alistair Bell